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STN 55 | Cold Call Scripts
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Cold Call Scripts For Self-Storage Investing

STN 55 | Cold Call Scripts

 

Getting a deal under contract relies on a good pitch! In this episode, Stacy Rossetti shares her insights on cold call scripts for self-storage investing. Authenticity and framing of the pitch are key in this episode.

These scripts are available in the Super Simple Self-Storage Online Course and the StorageNerds Coaching Program!

https://www.stacyrossetti.com/super-simple-self-storage-online-course/

https://www.stacyrossetti.com/self-storage/

 

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Cold Call Scripts For Self-Storage Investing

This is like a Christmas present to me. In that way, I can teach, write stuff down, and show you mission maps and all kinds of stuff like this. I teach people how to invest in self-storage and I’m looking forward to spending every episode with you. This session is completely free for anybody that wants to read the blog. Hopefully, I can inspire you to get out there and look for some storage facilities to purchase.

We own eleven storage facilities ourselves, and then we also own two in the fund that we have. The fund is called the Self-Storage Fund of America. This is for anybody that is interested in passive investing in self-storage. You should check out the fund. I pitched the fund after this session. You can always go to StacyRossetti.com/fund.

The last time, we went over Self-Storage 101. These are all live sessions, so make sure you show up on each episode. We are trying to get them more organized on how we teach. As a reminder for everybody that’s new, we are teaching on the first Monday of every month. It’s going to be Self-Storage 101. The 2nd Monday is going to be Find Them, the 3rd is Fund Them, and then, the 4th is Run Them.

If there happens to be a fifth, it’s going to be like a bonus session and we’ll have one of my students come on to talk about how they found their facility and they are running in and things like that. We are trying to get a little bit more organized. Just so everybody knows, that’s what our month’s plan is going to look like. The last time, it was our first week because I didn’t do the first Tuesday.

We did Self-Storage 101 and this time we are doing Find Them. What I’m going to do now is talk about doing scripts. There are two different types of scripts. There are two scripts we are going to go over. One of the scripts is going to be when you’re calling an owner and asking them if they want to get an offer. Remember, we never ask an owner if they want to sell their property because if you ask an owner if they want to sell their property, they are going to say no. Instead, we want to ask them if they want an offer.

If you ask an owner if they want to sell their property, they will say no. So what we want to do instead is we want to ask them if they want an offer. Click To Tweet

The 1st script is going to be a call to the owner for the offer, and then the 2nd one is when you put the offer in. When you put the offer in, what do you say to the owner to get them the offer that you gave them? Over the course of the last few months or so, internally, we have ten virtual assistants that do nothing but call owners and talk to owners and we have fine-tuned these scripts.

I’m going to give these scripts to you now. It’s based on thousands and thousands of calls. When we started training our virtual assistants months ago until now, they have called probably around 5,000, owners each, and we have ten of them. We have called 50,000 owners in a few months. Just talking of the ones that we get ahold of. Talking to them and fine-tuning how we present to them in order to get them to want to talk to us.

First is on trying to get them for the offer, and then the second one is, once the offer is given to them. That’s the two scripts that we are going to go over and I’m going to share with you some of the scripts that we have been using to do these and get owners at least to talk to us and accept our offers. The first thing that I wanted to do too is to go over the call sheet that we have.

Essentially, we cold call owners. If you are following me, you all know that one of your very first steps is that you are building this list of storage facility owners, especially if you are going to be in a tertiary market or in a market that’s smaller because the primary market is easy to get storage facility information because it’s everywhere. It’s on Google Maps. Then the secondary market gets a little bit difficult. Some storage facilities are on Google Maps, and some storage facilities are not on Google Maps.

Make sure in order to find storage facilities in a secondary market or in a tertiary market. Isn’t that awesome? Tertiary is another word for a country like out in the middle of nowhere. Especially in tertiary markets, there is no hardly any data for storage. Tertiary markets are countries, and then in the country, there are a lot of storage facilities that are not on Google Maps.

A lot of storage facilities are not on Google Maps. So you want to ensure that you are building the list. Take care of this because you can't find a lot of storage facilities. Click To Tweet

You want to make sure that you are building the list and taking care of this because you can’t find a lot of storage facilities or you want to be able to build this list. That’s why I was trying to bring up tertiary. You are building the list, and once you build this list, you are putting it into a spreadsheet and keeping track of it.

After that, you are going to go to the call sheet. I wanted to pull the call sheet up so you are going to have a list of names from either secondary or tertiary markets. This is what we call the seller call sheet. This is the sheet that you use when you are on the phone talking to an owner and taking all of the information down. At the top of the sheet, you have the facility name and address, and to have where you got it from is the lead source. You could say Google Maps or you got it on Facebook or whatever.

The contact person is the person that you talk to. If you talk to the owner, obviously it’s the owner, but if you talk to a manager, it’d be the manager. Next is the email. We try to get the email so that we can contact them via email. Next is the address of the facility, cell phone, and website, basic contact information. I’m going to give you a lot of different scripts so you could pick the ones that you want. These are the ones that we have paired with our students. We also give them to the VAs so that they can call.

Talk To The Owner Directly

When they talk to the owner, they are saying like, “Hi. My name is blank, and I’m in the area calling owners to see if they are interested in getting an offer. I’m trying to buy my first facility and get my foot in the door into this industry.” I wanted to point out on this. I tell my students when they are talking to the owners, “Make sure that you are talking to the owner directly like you are not talking to the manager.”

If you talk to the manager, essentially say, “I’m trying to get ahold of the owner.” Most managers are not going to give you owner information, but if they do give you the owner information, that’s awesome, but most don’t. If they don’t give you the owner’s information, then you want to use some skip tracing software in order to get the owner’s information.

STN 55 | Cold Call Scripts
Cold Call Scripts: If the managers don’t give you the owner information, then what you want to do is you want to use some skip tracing software to get the owner information.

 

We use Crexi but you don’t have to use Crexi. I’m not going to get into Crexi. I have gone over Crexi a lot in the past. It does cost money every month to have Crexi. If you don’t want to spend that money every single month, then you need a skip-tracing company that can give you the owner’s information for the facility. You could use Skiptrace Wizard or BeenVerified.

These scripts are all going directly to the owner, not to the managers. We don’t talk to the managers. There’s no reason to talk to them because most of the time they say no. Every once in a while, you’ll get some random manager that’ll be like, “Here’s the phone number or whatever,” but most of them will say, “I will send you a mail. I will send a message,” and then they never get the message.

As an owner of storage facilities, we tell the people that answer the phone. If anybody is calling us and asking if they can talk to us about giving us an offer on the facility, then give them our information. Give their email to me. Give them my email and then I can talk to them because I will always take an offer, but most managers do not think this way. If you want to side stuff then you want to skip trace and get the owner’s information.

We do this by using BeenVerified or Whitepages. We do use Whitepages for a lot of stuff. It seems to be one of the websites that give you the most detailed information outside of Crexi. I love Crexi because Crexi gives you email addresses and everything, but it is $100 a month. Also, if you are interested in getting Crexi, then let us know because it’s $150 a month, but through us, you’ll get $400 a month.

This is us talking to the owner. You’ve found the owner. Now when you talk to the owner, you want to be as real, authentic, and vulnerable as you can be. You don’t want to be like a big wig that knows what they are talking about and has a lot of facilities and stuff. In these smaller facilities like secondary and tertiary markets, they are going to connect with you better if you are a regular person.

I’m going to tell you that all of the owners that I have ever bought facilities from or talk to, and I talk to owners every week either through Zoom or on the phone. They all are like regular people. They want to connect with people. If they are going to sell something to you, they want to connect with you, especially when you are calling owners and they are not thinking about selling.

These are not properties that are listed on Crexi or LoopNet. These are regular owners. What I have learned is that you want to be as real and authentic as possible. I always tell all my students and say, “I want to get into the industry. This is my very first deal. Honestly, I’m calling all of the owners in the area. This is the area where I want to buy a storage facility. What I’m doing right now is calling all the owners and introducing themselves to me and seeing if you’d be interested in getting an offer. If you are interested in getting an offer, I need a few things from you and then I could give you an offer on your property.

That’s how I do it on the phone and that’s how my students do it as well too. It’s as authentic as you possibly can. That’s what that is right here. The first one is just saying, “I’m new in the industry. I’m putting my foot hanging on. I’m trying to get my foot in the door. Would you be interested in getting an offer?” That’s where it is. As long as they know, people want to talk to you on the phone, they will talk to you, they will tell you their story, and you just listen. In the end, they will say, “I’m not ready. I’m going to give it to my daughter,” or whatever it is.

If they say no to you, then you want to say, “No problem. Is it okay if I send you a letter with all my information in it and you could hold on to that? If you ever think about selling or if you ever want an offer, you could just take it out of your file?” Especially when they are older owners, they always got a file in which they put their letters. They always have a file.

I have many owners that have called me up and said, “I’m ready to sell now. I have your letter in my file and I have opened it up and I’m giving you a call.” I have many owners that have done that before. I would do that. I would just see if you can send them a letter. Send them a letter that’s saying, “We talked on the phone. It was great talking to you.”

You can send them an email. If they give you the email address, send them an email. This is what we do internally. We send them an email that will say, “It was great talking to you. Thank you so much for spending a couple of minutes on the phone with me. Please keep this email because we are open to giving out offers whenever you want an offer. We’ll just give you an offer.”

It will say something like, “Tell me a little bit about the facility and how long have you had it. Tell me the story behind it and how have you been managing it.” They will get in and they will talk about their facilities for a few minutes. That’s to warm them up a little bit and hear their story. Every storage facility owner got a story. “Did you develop it or did you just buy it? Was it like this before? Would you be interested in getting a free analysis on your property so that when it comes a time that you want to sell your property, you’ll have an idea of how much it’s worth?”

That goes back to, “Would you be interested in getting an offer on it? Would you be interested in getting an analysis of it? I will give you an analysis of your property and then you can take a look at it. It’s a free analysis.” When you say this, a lot of people say, “Sure. I will be open to that.” “Would you be interested in getting a free analysis for your property?”

Get The Price Form The Owner

Another thing that I always tell my students is always to try to get the price from the owner. Ask them, “Do you have a price in mind?” The truth is, 80% of all of the offers that we send, you send over an offer, and then they will tell you, “You are not even close.” It’s like, “Why didn’t you tell me your price in the first place so that we could give you a price that’s close to that?” What we are going to send over is way super conservative because it is. A lot of times, it’s conservative our first offer because we don’t know what they want.

Always try to get the price from the owner. Click To Tweet

We try to eliminate that one step where you send over an offer and they are telling you that you are way off. That’s the one thing I hate. It’s like, “If you already knew that number in your mind, why did you not tell us this number?” This is the whole negotiation thing which is a bunch of BS anyways. Just like, “Come on. Let’s get the number.”

We came up with a script for that as well too that’s been working very well. The script is, “We can come up with an offer, but essentially if you don’t give us a price, it could be a lower offer than expected. We don’t want to do that because we like to create fair offers. If you have a price in mind or if you’ve been offered something and turned it down, can you tell us what that number is so that we have something to start with?” That’s what this says right here. That’s the script.

This is the matrix that we have that we use to fill out the unit mix. When you are asking the owner for information, this is what you need. You need the number of units, the unit square foot, the total square foot, the monthly rent, the gross monthly rent, and the gross annual potential. This is the little matrix that we get to fill out. We ask for the asking price from our script up here. We ask for the annual reported income, the total square footage, the total property square footage, the vacancy rate, the property taxes, the utilities, the insurance, and any other reported income. This is what we ask for.

There are two places where you can get this call sheet. One of them is in my course. This is available in my course. The second is if you are a student. Those are the only two places. This is not a free sheet, but I’m showing it to you so you can make it on your own if you want to or you can buy the course and get it there with all the other goodies that are in the course.

STN 55 | Cold Call Scripts
Cold Call Scripts: There are two places where you can get this call sheet. One of them is in my course, this is available in my course, and the second is if you are a student.

 

Here’s this one as well too, and this is available to all students inside the coaching program. “Hello. My name is John with Mona Mini Storage, how can I help you?” “My name is Sherbine and I work in the storage business. Do you know if the owner would consider a cash offer for the property or would you give an offer?” “I’m the manager. What can I help you with?” “The reason for my call is to see if the owner would consider a cash offer for the facility.” “No. He’s not selling. Sorry.” “If not, I see. Can I leave you my contact information in case he ever changes his mind or decides to sell?”

If he says, “Yes, he’s taking offers.” “Great. How can I reach him?” Ask for the owner’s contact details. If the manager is the one giving me the info, ask these questions. “Can you please confirm if the facility is located in this place?” “Yes, it is.” “What’s the unit mix? How many 5X10s, 10X10s, and 10X15s? How much do you charge for 5X10s?” Again, ask for the price for each unit mix. “May I give you the size quantity and price all at once, so just be ready to write everything down?”

Just to be clear, the facility has a blank number of units. This question is optional because we can determine the total number of units if it is. This is like if a manager answers the phone. If you want to try to see if you want to talk to them, this is one of the scripts that I pulled up for us as well. That’s one of the scripts.

Now, let’s go back to the canvas. I gave you some scripts on how to talk to owners on the front end. When you talk to an owner, you be authentic. Try to be as authentic as you can. Let them know the truth that you are just trying to find a storage facility to buy. Also, ask them what price they want if you can get it out of them. Probably 50% will give you the price. I love when owners give you the price because then you can say, “This price is like way,” and that’s another thing we are going to do. If the owner gives the price, I will show you a couple of scripts.

If it’s a price that’s way too high, then I will give you a script like, “This is how we came up with the offer.” I will do that here in a second but you got to be authentic. Ask for the price and get all those questions and all of the information. Once you get that information from the script, you are going to take that information and put it into the deal analyzer, whichever deal analyzer that you use.

STN 55 | Cold Call Scripts
Cold Call Scripts: Ask for the price and get all those questions, all of the information. You need to be authentic.

 

You could use ours if you purchase ours, or you could use some commercial deal analyzer, and then you can determine what your offer is going to be. Through our deal analyzer, you can use the magic letter. I call it the magic letter. For scripts, I call those the magic scripts because it gets owners to talk to you. The magic letter is in the deal analyzer. You can use scripts to give offers or you can write your offer or give your offer.

Be authentic. These are the scripts of where we are giving the owner the offer. We have run the numbers. We have gotten everything that we needed to run the numbers, and then we give the offer to them. I’m going to give you a whole bunch of scripts. We are going to go through and try to figure out how we could do this.

Billing The Numbers

This is a whole bunch of different versions of us saying the same thing. Here’s the script to use when sellers want a crazy price. I ran the numbers. One of the VAs says, “I ran the numbers with Stacy and this is what she came up with. As you are in a town of less than 15,000 and it’s considered a tertiary market, we cannot pay a super low cap rate. The $1.2 million asking price that you have calculates to a 4% cap. This is a way low cap rate for us, and the reason being is that there’s no bank that will finance a facility for that low in your market or in any market right now based on the current market conditions.”

“Interest rates were raised again yesterday and will be raised again twice this year. The bank will want a 1.3% DSR, and at the $1.2 million price that you are asking, the DSR is coming out to 0.92%. It’s impossible to achieve that at a $1.2 million asking price. On top of that, we need our cash-on-cash return to be at 10% or higher, and the only way we can achieve this is by lowering the purchase price. If you are open to owner financing, you’ll be able to make an additional $200,000 and save money on your taxes. Would you be interested in meeting Stacy on Zoom to discuss how we can work together?”

In a script like this, there are a couple of things that I want to point out that are super important when you are talking to owners. First of all, you want to know what the population of your town is. Remember I said primary, secondary, and tertiary markets. What that means is that every one of your markets has a different cap rate.

A 4% cap would maybe work in a primary market and the current market conditions, a 4% cap is not that good of the cap rate even in a primary market unless it’s like a severely mismanaged facility. You want to know the cap rate and you want to know the population of the city of the area that they are in. Usually, I go like off a 10-mile radius is what I do especially in tertiary markets. A 10-mile radius is normal.

Everyone of your markets has a different cap rate. So a four cap would work in a primary market, but in the current market conditions, a four cap is not that good of the cap rate. Click To Tweet

In the secondary market, you could do 5 to 10 miles. In a primary market, you want to be as close as possible. You want to say like, “You are in a town of 15,000 people. This is not a primary market. This is a tertiary market. I know in your mind, you are thinking that this property is worth $1.2 million, but because of your location and the current market conditions, your property is not worth a 4% cap. That’s not how it is.”

“The truth is right now, banks are not going to fund that.” What are the interest rates for a bank? A bank is like prime plus two. It could be up to 9%. We are trying to get a loan on a facility right now and they want 9%. There’s nothing wrong with high-interest rates. When you have a high-interest rate, you need to have to lower the price in order to make the DSR. We are explaining that a bank is going to want a 1.3% DSR. That’s the Debt Service Ratio, and that’s a number that the bank has.

This is like, “This is where we want you to be with your debt.” When we run the numbers, we are coming up with 0.92% at $1.2 million. These are the blanks that you would fill in. Whatever I’m circling or underlining is what you would fill in. Based on the market conditions and where we are right now with the Fed raising the interest rates every month or every couple of months, you have to consider that the interest rate is going to be super high.

Our interest rate is going to be at 9%. You could also pay the interest rate. Right now is prime plus 1.5% to 2%. We are coming in at 9% right now for the banks. It’s like how much it’s costing. You are $1.2 million, that number is not going to work if we have to go to a bank and get a loan. If you are open to owner financing, you’ll make an extra couple of $100,000 by owner financing it to us. We are okay with paying a little bit more on the deal because we don’t have to go to a bank and get the loan.

This is another different way of us saying the same thing. “As the banks are getting ultra-conservative right now, we are running our numbers at 25% down and 6% interest, and they require a 1.3% DSR. At your asking price of 6.75, this is unachievable because your DSR comes out to 0.86%. If we need to get a bank to get to finance this purchase price, we’ll need to be at $500,000.” Here I’m telling them, “If you want us to go to a bank and get a loan, then your number has to be here. If you are open to owner financing, then we can offer you much better offers. Please take a look at all four of our offers and let us know your thoughts. The owner financing offer will get you well above your asking price.”

The reason why an owner financing offer is such a great way to do it is that you are paying that interest to them. The thing is, “Is 6% one way half a dozen? Do you want to go to a bank and get a loan and pay the bank to get rich? Do you want to have this guy owner finance to you and then we have a win-win situation with this person?” That’s where we are looking at that. This is the pricing that we have.

This is the final script. This is what it looks like from your perspective. “I ran the numbers and this is what I came up with. As you are in a town of less than this and it’s considered a tertiary market.” You could change this as well too. If it’s a secondary market, you could change that. “As you are in a town of less than this, it’s considered a tertiary market, we cannot pay a super low cap rate at this asking price that you have that you calculated at X at the cap rate.”

“We cannot pay a super low cap rate at this price, because it comes out to this cap rate. This cap rate is super low. The reason is that there’s no bank that’s going to finance a facility for that low in your market or any market right now, based on the current market conditions. Interest rates were raised yesterday, and we’ll be raised again twice this year, and the bank wants a 1.3% DSR. That price is coming out to this DSR. It’s impossible to achieve that at this asking price. On top of that, we need 10% on our cash-on-cash return. We don’t do anything less than 10% cash-on-cash return.”

This might be a different scenario if you were in multifamily because I hear multifamily is going for a 6% cash-on-cash return. They are super low. We should always say, “We don’t buy anything for less than 10% cash-on-cash return. The only way we can achieve this is by lowering the purchase price. If you are open to owner financing, you’ll be able to make an additional X amount of money and save money on your taxes. Would you be interested in discussing this?”

This is the same script. You can use this and then you can just change it so it sounds like you. When we send the offer over, this is the script that goes with the offer. I wanted to share this with you and make sure that you have this as well. I call it the magic script, and this is the same thing. This is the same script.

That’s the script that we are using. I’m telling you that if you can send your offer over and then send this over with it in the email, however, you send your offers over, a lot of times they will write back and say, “Let’s meet on Zoom. Let’s meet face-to-face,” or whatever it is. This script here is what’s getting me to be meeting more owners either on the phone or via Zoom.

A lot of them I would say. I’d say 50/50. 50% of them will want to be on the phone and 50% of them will hop on Zoom. I love hopping on Zoom because we could see each other face-to-face. If it’s in your area and you could drive over there, then you could drive over and meet them face-to-face. That’s the best way to talk to owners, but if you can’t meet them face-to-face, then you can always hop on Zoom and give them a call.

Never, ever just say a number over the phone. You want to send a nice offer over like on a letterhead explaining yourself, explaining who you are, and what you are doing. Here are your offers. We are open to discussing it on Zoom. Another thing that we do also with offers is we also have a virtual negotiation. It’s like a video message from me.

My VAs will send over a quick message from Stacy. “Thank you so much for taking the time to give us the information for the offer. I’m Stacy. I’m a real person and I want to introduce myself. If you are interested in meeting me in person, I can either call you or I can hop on Zoom.” We send that over sometimes as well too for credibility purposes. You are talking to owners and they are like, “Who are these people?”

It’s like, “This is Stacy. This is what she does. I’m a real person. This is why we are giving you this offer.” Hopefully, that makes sense. We are going to answer some questions for you. The scripts are in the course and they are also in the coaching forum. “Do you need to know the owner’s name to do the skip tracing?” No. The only thing that you need to know is the address of the property. That’s it.

“How do you feel about new construction?” I love new construction. “How do you find a good location?” You need to do a feasibility study for new construction. That’s what you need to do. We have a person and her name is Catherine. She does feasibility studies and she’s coming into the coaching program. She’s going to talk about how to do feasibility studies, but what you need to do for new construction is you need to do a feasibility study.

What you need to do for new construction is a feasibility study. Click To Tweet

You find a piece of land. You are thinking, “This might be a good place to have a storage facility,” and then, you do what’s called a feasibility study. Either you can do it yourself or you can have somebody pay for it. It costs $2,000 or more, but a bank would require that as well too. If you were going to get a loan from a bank, they would require a feasibility study. They will go through and they will do their due diligence and tell you like, “Yes. This is a good location,” or, “No. This is not a good location.”

“What app do you use for driving for dollars, especially keeping track of which roads are covered?” I don’t use an app, honestly. I use Google Maps and we use LandGlide. We don’t keep track of where we are going or anything like that. I don’t know of any app that does that, honestly. I’m old school. I’m just doing Google Maps. If anybody else has a suggestion for an app that maybe keeps track of which road you covered, please share that because I do not know at all the best.

“What’s the best way to build lists in secondary and tertiary markets?” You have to watch my videos on   because I have like a gazillion videos about this. How to build your list? How to build a list from secondary and tertiary markets? We use Google Maps but there are a whole bunch of different ways to do this.

There are fifteen ways to find storage facilities, and I go over all fifteen ways. Either on YouTube, if you want to go through and lead through all those, or you can join the coaching program, and then I will teach you how to do that. Our next boot camp is coming up and I will teach that in the boot camp.

“For self-storage business, is there a better way to buy existing or build from str scratch?” A 6% one way, half a dozen the other. You have to have a very strong stomach if you want to build because it takes years. This is not something that you buy a piece of land to build because you have to do pre-development work and then development work. You have to build it, construct it, and lease it up.

STN 55 | Cold Call Scripts
Cold Call Scripts: You must have a strong stomach if you build the list because it takes years.

 

It’s like a three-part phase. Pre-development, buying the land, getting the entitlement work done. You have to develop it, build it, and then you have to lease it up. It’s a long process. It takes years to do that. That’s why I let them buy it. I go out and buy a facility because all that work is already done, but you could. You can’t make more money with new construction. You are going to make more money if you do the new construction. You have to know that it’s going to take more time.

I had one student that’s in Texas. He lives in Florida. He bought two facilities in Texas. The first facility that he bought was a brand-new facility that somebody built. It took that person almost two years to build the facility, and then he sold it as soon as it was done. There were no tenants. It was like 100 units. It cost $500,000 or something to build it.

That was several years ago, so the price may go up. He sold it to my student for $1 million. He made $500,000 on it. My student then leased it up. A year and a half later, he sold it for maybe $1.78 million or $1.8 million or something like that, but closer to $2 million. In all of the different phases, everybody made money. The truth is if you built that, held onto it, and then sold it when it was leased up, you would have made $1 million or $1.3 million or something like that. Think about that in terms of that.

“What do you think about a storage facility with no outdoor access, only indoor?” I love it. We are in the process. We are getting a storage facility under contract right now where it’s all indoor storage. There’s nothing wrong with that. We have another facility that has indoor storage as well. As long as it’s a different market. That’s the main thing.

You have to keep in mind that it’s going to be more expensive, so it’s a different type of person that’s going to be leasing it out. If it’s indoor storage, is it in the right market? We have one student that has a facility in a very tertiary market and it has indoor and then also has outdoor. The outdoor is super cheap and the indoor is more expensive.

STN 55 | Cold Call Scripts
Cold Call Scripts: You have to keep that in mind is it’s going to be different, it’s more expensive, so it’s a different type of market.

 

He has a harder time filling the indoor than he does the outdoor because it’s such a tertiary market. That’s the main thing too. That’s why you don’t see a lot of climate control stuff in tertiary markets because sometimes it’s a little bit harder to feel. If you have a question about that, you should get a feasibility study and then look into that, is that a good area or not?

My virtual assistants all live in the Philippines, and they are putting facilities under contract almost on a weekly basis now, and they are not even in the country. If they can do it, you can do it. We found ten of my facilities, not the eleventh one, driving for storage. For a long time, I was pushing and driving for storage. I believe that driving for storage is the best way because driving for storage equals market research. It gets you to know the area. If you can’t do that or don’t want to buy in your area, virtual driving for storage is the way to go and that’s all my virtual assistants are doing. They just virtually drive for storage, build their list, and call. That’s how they do it. If they can do it, you can do it.

It looks like I got everything. Just a reminder, the StorageNerds doors are open. I open them every year for two weeks. I take twenty students, and then I take those twenty students from not owning a facility to having it under contract within the next 90 days and then closing on that facility in six months. That’s the goal of the coaching program. If you are interested in owning a facility in the next couple of months, then I highly recommend checking out StorageNerds.com. I’m taking applications right now, and the doors will close. We’ll then have the boot camp.

I’m going to hop off and go get ready for my pitch. Since I’m like trying to figure this board out, I want to pitch it on this board as well too, but I appreciate you guys hanging in there and putting up with all this. I promise that I will get good at this and I will be able to teach and get some good material out there for you. For the pitch, you want to go to StacyRossetti.com/fund. I will see you in the next episode. Take care.

 

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